Monthly Archives: August 2011

Brand Boards: Pattern!

Lately I’ve been noticing a trend in the clients we’ve been branding. More and more clients are wanting to see how pattern could work within their brand. It seems like I create more and more patterns by the day, so

Brand Boards: Pattern!

Lately I’ve been noticing a trend in the clients we’ve been branding. More and more clients are wanting to see how pattern could work within their brand. It seems like I create more and more patterns by the day, so

Print Collateral? Necessary? Yes! Yes it is!

Way back in the dark ages of 2006, yes back when people still sent packages through the GASP! postal service, I was working on my own newly-minted-freshly-graduating-college-brand. At the time, it was extremely important that printed collateral be designed, considered,

Print Collateral? Necessary? Yes! Yes it is!

Way back in the dark ages of 2006, yes back when people still sent packages through the GASP! postal service, I was working on my own newly-minted-freshly-graduating-college-brand. At the time, it was extremely important that printed collateral be designed, considered,

The pro’s and con’s of customized + templated brands

Rebranding takes effort. Figuring out who you are, your work, the type of market your in– ugh and color palettes? On top of handling an already bloated schedule with work, side projects- oh and also maybe a LIFE? Yeah. Oh

The pro’s and con’s of customized + templated brands

Rebranding takes effort. Figuring out who you are, your work, the type of market your in– ugh and color palettes? On top of handling an already bloated schedule with work, side projects- oh and also maybe a LIFE? Yeah. Oh

How to strategically plan your rebrand

Whenever I meet with a new client, we always discuss how the individual sees the brand & business. Both where it is currently, as well as the hopes and dreams of achieving where the business could go. This is always

How to strategically plan your rebrand

Whenever I meet with a new client, we always discuss how the individual sees the brand & business. Both where it is currently, as well as the hopes and dreams of achieving where the business could go. This is always

The Nature of the Beast: Inspiration

I felt like I needed to expand on my last post a bit- I honestly feel like talking about feedback without mentioning how to gather, and talk through, inspiration, is like trying to show people what it’s like to drink

The Nature of the Beast: Inspiration

I felt like I needed to expand on my last post a bit- I honestly feel like talking about feedback without mentioning how to gather, and talk through, inspiration, is like trying to show people what it’s like to drink

Some tasty brand inspiration!

I love making these brand boards, I’ve gotten tons of compliments on how beautiful they look (why, thank you!) but mostly on how much it helps people understand branding from a different perspective. This week I wanted to showcase how

Some tasty brand inspiration!

I love making these brand boards, I’ve gotten tons of compliments on how beautiful they look (why, thank you!) but mostly on how much it helps people understand branding from a different perspective. This week I wanted to showcase how

The Nature of the Beast: Feedback!

When I first started working with Flosites, the miscommunications between designer and client were challenging to say the absolute least.  It took me a really long time to realize what I saw easily, and very separately, as typography, image treatment,

The Nature of the Beast: Feedback!

When I first started working with Flosites, the miscommunications between designer and client were challenging to say the absolute least.  It took me a really long time to realize what I saw easily, and very separately, as typography, image treatment,